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L'orealPreference hair dye 1 Napoli BlackLoreal Preference with Shine Activator is a long-lasting dye that gives your hair a noble, life-filled color.Permanent dyeing is the perfect coverage of gray hair.Préférence with shine activator is a patented high-resistance dye with a higher volume, compared to traditional coloring paints. They stay inside the hair for longer, providing long-lasting, intense color and gray hair. A multi-use color beautifying conditioner enriched with a UV filter and vitamin E*, which should be used at least once a week to keep your hair shiny and soft to the touch. A new floral fragrance with with amber notes for a more sensual experience
